A small aquatic bird of the family anatidae

The PBS interview with Marc Prensky regarding his “Digital Natives, Digital Immigrants” concept reminded me that no discussion of technology can truly be said to be complete without mention of Douglas Adams. “The Salmon of Doubt”, published posthumously, included his set of rules describing human reactions to technologies:

The Salmon of Doubt

Source: Wikipedia

“1. Anything that is in the world when you’re born is normal and ordinary and is just a natural part of the way the world works.
2. Anything that’s invented between when you’re fifteen and thirty-five is new and exciting and revolutionary and you can probably get a career in it.
3. Anything invented after you’re thirty-five is against the natural order of things.”

In the PBS interview Prensky makes several throwaway remarks about the future which go unchallenged: we might have less privacy but that we’ll grow accustomed to it; we’ll lose some things, like “flowery writing”, but we’ll gain others; Google search is wonderful but “the next thing that comes along will be even better”. Prensky’s Digital Natives, Digital Immigrants classification has been much criticized. Several of those criticisms, ranging from mild to severe, are referenced in The Digital Natives / Digital Immigrants Distinction Is Dead, Or At Least Dying. Mark Bullen’s blog, Next Gen Skeptic, points to several studies that contradict Prensky with hard research concluding that the next generation’s use of digital technologies is more complex than characterised and certainly not homogeneous. The argument that there is as much variation within the digital native or net generation as there is between generations is noted in an article in The Economist, The net generation, unplugged, which makes telling points about superficiality in respect of student familiarity with digital tools and the nature of online youth activism.

Second Thoughts: Language … again

In looking at Prenksy’s website I see that he refers to himself as a “Practial Visionary”, “World Influencer” and “Thought Leader”. Immediately I thought of this:

Shing & Berners-Lee

Source: Karen Twomey (via Twitter)

The inclination to excessive self-promotion online is pervasive. And unnecessary. Let the work speak for itself. Or at a minimum consign the more narcissistic twaddle to the back cover of the next book. Mind you I suspect it has been ever thus and the internet simply acts as amplifier and repeater.
Perhaps I am misconstruing biography as braggadocio. There I defer to the aforementioned Mr Adams: “If it looks like a duck, and quacks like a duck, we have at least to consider the possibility that we have a small aquatic bird of the family anatidae on our hands.”